In the heart of Istanbul, a dream took root in 1994. Ceremony Flowers & Events began as a boutique atelier devoted to crafting experiences through flowers; lush arrangements that transformed spaces, bouquets that spoke emotions, and event designs that told stories without words. Over decades, Ceremony became known for a unique harmony of refinement, precision, and sensory beauty.

At its heart was İrem Yargıcı Ramazanoglu, whose creative journey began in the early days of the now-iconic Turkish fashion brand Yargıcı. There, she contributed to shaping its emerging identity, developing an instinct for style, storytelling, and the power of visual harmony. That sensibility—born in fashion, perfected in flowers—became the soul of Ceremony’s aesthetic.

After years immersed in the fragrance of fresh petals and the sensory theatre of events, the transition to creating scents felt inevitable. In 2019, Ceremony expanded into Ceremony In Bloom, a home fragrance and personal scent collection that translated the poetry of flowers into lasting aromas.

The earliest fragrances were deeply inspired by the world İrem knew best: blooms in their natural habitat, arrangements layered like compositions, gardens alive with texture and scent. Each note—whether the airy lift of Fresh Bouquet or the warm depth of Regal Oud—was conceived as an olfactory bouquet, designed with the same artistry that once guided a floral centrepiece or an event’s visual palette.

Ceremony’s years in event styling and floral art had also nurtured another discipline: design thinking. Fashion had taught the value of silhouette and proportion, while flowers had taught balance, texture, and flow. This fusion naturally extended into the visual world of Ceremony In Bloom.

From the sculpted curves of a candle vessel to the crisp typography on a diffuser’s label, every detail was considered. Packaging was not simply functional—it was part of the storytelling, reflecting the same meticulous care once devoted to the placement of a single stem or the drape of fabric at a gala. The result: a brand whose aesthetic feels timeless, modern, and unmistakably Ceremony.

Today, the legacy continues as Ceremony is led by İrem’s son, Rasih Ramazanoglu. Bringing a fresh perspective while staying true to the brand’s roots, Rasih carries forward the vision as part of a second-generation family affair. Together, mother and son weave the artistry of the past with the innovation of the future, ensuring that Ceremony remains both timeless and ever-evolving.

Ceremony In Bloom • Flowers • Events exists as three intertwined worlds,

Though expressed differently, they share one belief: beauty should be seen, felt, and remembered.

Ceremony In Bloom is the scent of memory, the form of beauty, the art of living well. From petals to perfume, events to elegance, it is a brand that holds beauty in every detail—so that it lingers, long after the flowers have faded.